Learn how to enter a foreign market with micro-influencer marketing
How micro-influencers helped KRUPS to enter the Austrian market
KRUPS, a German consumer electronics manufacturer, wanted to introduce their two new cooking machines to younger audiences in the Austrian market.
By collaborating with micro-influencers, the client was able to easily introduce itself in a credible and trustworthy manner. In the end, KRUPS reached 10% of the whole Austria, and establish their brand firmly in the foreign market.
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